Unlike most Crape Myrtles, Summer Fuchsia blooms early and last longer than any other. It is also deer resistant so you can enjoy these frilly fuchsia blooms longer! Does best in medium moisture, well-drained soil and in full sun. Crape Myrtles are known to be drought tolerant and can be grown in tough soils such as clay. It can be left in shrub form or pruned over time to tree form. As part of the Bloomables® program, the Enduring series was bred and brought to market because of its prolific blooming and resistance to deer and tolerance for drought.This stunning shrub thrives in full sun and when watered regulary.The Hardiness Zone for this shrub is 6-10.